Did you know that more than 62% of your Portfolio Companies current customers use the internet to make direct and indirect purchasing decisions? (That number is expected to be north of 80% during the next few years). Most importantly, when it comes to their experience with your eCommerce functionality, 89% say, they will visit a competitor if they don’t like yours. In other words, one strike and you are out!
That’s why we’ve built a Digital/eCommerce engagement model that is unique to our sole business focus…the Private Equity industry. PIP eCommerce practice managers identify what we call “critical implementation intersects” to grow your business, mitigate risk and ensure stability and scalability. All activities include a close watch on ROI and EBITDA impact.
By the way, our end-to-end service offerings allow us to assist companies through any and all stages of the ownership cycle – from pre and post-acquisition assessments and planning to implementation.
- eCommerce Due Diligence
- Digital Performance Audit
- Digital/eCommerce Roadmap
- Vendor & Application Selection
- Platform & application development
- Platform & application implementation
- Site design and redesign
- Content management
- Site development
- Digital Marketing Strategy
- Digital Media Services (SEO, SEM, Display, Affiliate, Social, Promotions, Email, Mobile)
- Customer Relationship Management
- Ongoing strategic consulting
Test Your Knowledge
In today’s highly competitive eCommerce marketplace, you need to provide your customers with the best possible experience to effectively differentiate yourself from your competitors. Are you able to measure the impact of your eCommerce site performance on your customer experience?
In our decade plus of providing ecommerce solutions to the Private Equity Industry, we’ve seen Portfolio Companies make many of the same mistakes again and again. That’s why we’ve codified our decade plus experience in an easy-to read, complimentary, downloadable white paper entitled “The Ten Most Common eCommerce Mistakes.” Click the download button. It could be the best 15 minutes you’ve ever invested.